MARU Capital GmbH

Corporate investments, Customer Loyalty and Payment projects

About us

M.Hendrich, R. Knittelfelder, R. Kirschbaum

MARU Capital GmbH finances and develops projects for customer loyalty programs, payment systems and services for the retail sector. The 3 founders have many years of experience in this field and serve the areas sales, marketing, IT and finance. The participation in C3 - Loyalty Services, which developed a customer loyalty program of a new generation, is the first of the planned projects in this environment.



We love to develop innovative projects and to work with innovative people


We stand by our agreements


We understand necessary changes

We tighten the umbrella

We do not leave any of our partners and employees in the rain

We love projects

We identify with our projects and products


We are practically accessible to our partners around the clock

Our Team

Rudolf Knittelfelder

Managing Partner

is responsible for business development. As managing director of a leading textile retail company he was mainly responsible for its successful international expansion. During the last ten years Mr Knittelfelder has built up a team of experts as an independent entrepreneur and consultant, successfully linking shopping communities with retail companies in more than 40 countries.

Markus Hendrich

Managing Partner

is responsible for technology, IT and administration. He has been working in the IT sector for more than 25 years and has played important roles in several companies as a manager and shareholder for almost 20 years. Together with his team, he has successfully implemented IT projects in the areas of loyalty services, supply chain management and logistics.

Richard Kirschbaum


has worked in banks and insurances as a manager in the areas of accounting and controlling for 20 years. Since 2006 he has played an active role in company start-ups and restructuring and has been an executive shareholder in several companies.